LinkedIn Profile Writing

Stand out from the crowd

Julie Jansen

Make your LinkedIn profile relevant, appealing and effective

Networking — whether in person or online — is still the most effective way of finding new or future employment opportunities. Contacting recruiters and agencies is helpful, as well.

The good news is that you can do all of these things on LinkedIn. If you have been ignoring LinkedIn or just have a bare-bones profile, you are missing important opportunities that competing job-seekers are taking advantage of.

LinkedIn is the world’s largest and most dominant social networking tool used for maintaining a professional identity and brand. One of the first things a recruiter or HR professional does is google you to view your on-line presence.

Regardless of your professional level or industry, Julie Jansen creates effective, targeted LinkedIn profiles that get noticed by employers and recruiters. She works with you to sharpen your profile to include the key competencies, words and skills employers and recruiters are looking for.

Additionally, she ensures that all of the tools in your job-search palette are in sync with one another, branded properly, reflect your true strengths and represent your “best foot forward.”

LinkedIn Profile Writing FAQs

How does Julie create strong LinkedIn profiles?

Typically, Julie starts with the client’s resume first. Immediately afterwards, she creates a Word document with the LinkedIn content in it as it would appear on the actual profile. This takes a day or two to complete. The client edits and approves the content and it is posted.

How long is an effective LinkedIn profile?

Length isn’t the key factor. LinkedIn is all about key words and effective self-marketing, so the headline, summary, featured skills and expertise, recommendations, education, certifications, awards and honors, volunteer service and basic work chronology are what is important. An appropriate photo is always a must!

Do many prospective employers actually look at LinkedIn profiles?

The most recent industry statistic is that 96 percent do. They also look at Facebook and Twitter.

Does Julie teach clients how to maximize LinkedIn beyond writing and posting a great profile?

Absolutely, Julie is a LinkedIn expert who can present a one-hour webinar on how to use LinkedIn, or spend time in-person or on the phone walking through LinkedIn.

How does Julie charge for her services?

Hourly for coaching; a flat fee for rewriting and revising a resume; and a flat fee for writing a LinkedIn profile. She offers complimentary (no charge) resume and LinkedIn reviews.